Jock thought so too, quite suddenly. Just as suddenly Von Herman remembered the conventions and introduced them.

"McChesney?" repeated Miss Galt, crisply. "I know a Mrs. McChesney, of the T.A. Buck—"

"My mother," proudly.

"Your mother! Then why—" She stopped.

"Because," said Jock, "I'm the rawest rooky in the Berg, Shriner Company. And when I begin to realize what I don't know about advertising I'll probably want to plunge off the Palisades."

Miss Galt smiled up at him, her clear, frank eyes meeting his.

"You'll win," she said.

"Even if I lose—I win now," said Jock, suddenly audacious.

"Hi! Hold that pose!" called Von Herman, happily.

II

PERSONALITY PLUS

There are seven stages in the evolution of that individual whose appearance is the signal for a listless "Who-do-you-want-to-see?" from the white-bloused, drab-haired, an