UNLIMITED Audiobooks and eBooks

Over 40,000 books & works on all major devices

Get ALL YOU CAN for FREE for 30 days!

FREE: The Future of a Radical Price

Chris Anderson

Book Overview: 

"Chris Anderson's Free unpacks a paradox of the online marketplace--people making money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."
- Newsweek

The New York Times bestselling author examines the rise of pricing models which give products and services to customers for free, often as a strategy for attracting users and up-selling some of them to a premium level. That class of model has become widely referred to as "freemium" and has become very popular for a variety of digital products and services. (from Wikipedia)

"The thought-provoking material is matched by a delivery that is nothing short of scintillating."
- Publishers Weekly (starred review)

"I'd put Anderson and his work on par with Malcolm Gladwell and Clayton M. Christensen as one of the more important pieces of business philosophy published in the emerging global, digital era."
- Alan T. Saracevic, San Francisco Chronicle

Chris Anderson is a British-American author and entrepreneur. He was with The Economist for seven years before joining WIRED magazine in 2001, where he was the editor-in-chief until 2012. He is known for his 2004 article entitled The Long Tail; which he later expanded into the 2006 book, The Long Tail: Why the Future of Business Is Selling Less of More. He is currently the cofounder and CEO of 3DRobotics, a drone manufacturing company. (from Wikipedia)

How does All You Can Books work?

All You Can Books gives you UNLIMITED access to over 40,000 Audiobooks, eBooks, and Foreign Language courses. Download as many audiobooks, ebooks, language audio courses, and language e-workbooks as you want during the FREE trial and it's all yours to keep even if you cancel during the FREE trial. The service works on any major device including computers, smartphones, music players, e-readers, and tablets. You can try the service for FREE for 30 days then it's just $19.99 per month after that. So for the price everyone else charges for just 1 book, we offer you UNLIMITED audio books, e-books and language courses to download and enjoy as you please. No restrictions.

Book Excerpt: 
. . . the twentieth century saw people starting to embrace free again as a concept, it also witnessed a crucial phenomenon that helped to make free a reality—the arrival of abundance. For most previous generations, scarcity—of food, of clothing, or of shelter—was a constant concern. For those born in the developed world in the past half century or so, however, abundance has been the keynote. And nowhere has that abundancelawnat abunda been more apparent than in that fundamental prerequisite for life: food.

When I was a kid, hunger was one of the main problems of poverty in America. Today, it's obesity. Something dramatic has changed in the world of agriculture in the past four decades— we got much better at growing food. A technology-driven revolution turned a scarce commodity into an abundant one. And in that story lie clues to what can happen when any major resource shifts from scarcity to abundance.

There are only five major inputs to. . . Read More

Community Reviews

We've heard that information wants to be free. We're all for it as long as we are on the receiving rather than the giving end. The value of Chris Anderson's work is in showing us exactly how "free" can work.

It turns out 'free' is not a new idea: think radio and television in the days of antennas. M

At the beginning of Free, Chris Anderson presents a generalized dichotomy toward "Free." Some—mostly the older users—are suspicious of Free and insist they will have to pay somewhere down the line. Many younger users, on the other hand, think that Free, on the Internet at least, is a truism. Anderso

A business classic that everyone should read. Explains 20th century and 21st century economics from a big picture perspective. The basic thesis is that while in the physical world (atoms), products have cost and thus companies can afford to give away small amounts of free samples (5%), or give away

I thought this was a really illuminating audio-back as someone who works in the tech industry.

Meaning I understood many of the basic principles that make the software industry different from regular ones (zero marginal cost for software products) but I hadn't really grasped many of the economic imp

The gist of it is that the price of almost everything will gradually be driven towards being free (in its various forms). Considering this book was released in 2009, in the eight years since, we can already see how much of it turned out to be true. An informative read overall.

This book was written during the initial years of the Social Media/Apps boom when people hadn't gotten used to the idea of being the product themselves (i.e. their data being sold to the highest bidders).
While everyone gleefully lapped up the 'free' services offered by the Apps, Chris was one of th

Great Book !! I love the way that he explained things by using the concept of economics.

Obviously this is written by someone who barely passed Econ 101 or Media/Marketing History core coursework for his bach's degree. Its a shame that so few journalist today have received a decent classical education in order to understand what is research, what is analysis and what is valuable literat

View More Reviews